Cottagecore Remains the Most Popular Interior Design Trend in the U.S., According to One Study (2024)

FAQs

Cottagecore Remains the Most Popular Interior Design Trend in the U.S., According to One Study? ›

According to the Interior Trends 2022 Report by Living Cozy, cottagecore takes the crown for the top interior design trend, racking up a whopping 1,862,000 Google searches in the past year alone.

Some of the states in which home and interior design are most popular include California, Texas, and Florida, with designers enjoying high employment and thousands of jobs.

Cottagecore is an internet-based lifestyle trend inspired by a quaint vision of country life. Based on an idealized back-to-nature concept of simpler times, its romanticized aesthetics center on natural materials, wholesome pastimes, handmade crafts, gardening, and other hallmarks of pastoral domesticity.

As both a home design style and a lifestyle, cottagecore is about simplicity, comfort, self-reliance, and personal freedom. This romantic, nature-driven design trend calls for cozy spaces decorated with rustic touches and furnished with everything you need to lead a happy and productive life.

Cottage style is still popular for several reasons. The inclusion of sentimental items in cottage style decor creates an instant sense of nostalgia and familiarity.

One of the most balanced interior trends of 2024 is warm minimalism. This serene design style promotes mindfulness and slowing down. It perfectly balances simplicity, functionality, comfort, and style.

Many sources claim that the current popularity is a result of so many people trying to enjoy being at home more during the pandemic (cottagecore has a strong focus on the domestic sphere), but others consider it to be a result of a great fashion dynamic: the fact that trends cycle.

The Craftcore Trend Has Officially Replaced Cottagecore This Season.

Some sources describe cottagecore as a subculture of Millennials and Generation Z.

Cottagecore is an aesthetic that celebrates simple living, particularly in the countryside. It encourages a lifestyle rooted in traditional skills—like baking bread, gardening, and sewing your own clothes.

Why do people love cottagecore? ›

Cottagecore is an aesthetic that romanticizes a rural European lifestyle detached from mainstream society — fully immersing in nature, baking, delicate details and femininity with a vintage feel. Gen Z has made this a big trend since the Tumblr days and it still thrives on TikTok.

New trends have taken hold in the past few years, and the world has reopened, but the power of cottagecore remains. In that vein, we've done a deep dive to define what cottagecore is and have rounded up 15 cute cottagecore outfits and shopped out the key pieces needed to get this aesthetic.

Harry Styles, Millie Bobby Brown, the Kardashians and Kaia Gerber are also among the celebrities to have posted some cottagecore inspiration during the pandemic.

Key components of the style include smocked dresses, lace or embroidered detailing, flowing skirts, bodice tops, bows, and other romantic elements. The trend is inspired by the simplicity of living in a cottage, so the aesthetic gives off a whimsical romance but is also practical.

Which States have the highest number of businesses in the Interior Designers industry in the United States? California (24,605 businesses), Florida (19,081 businesses) and New York (15,284 businesses) are the States with the most number of Interior Designers businesses in the US.

Employment of interior designers is projected to grow 4 percent from 2022 to 2032, about as fast as the average for all occupations. About 9,000 openings for interior designers are projected each year, on average, over the decade.